
If You Need Help Developing Content for Your Site, Listen-In as James Martell Talks to Award-Winning Copywriter Kellie
Fowler
Coffee Talk with Kellie Fowler from DotComCopy.com
In this edition of Coffee Talk, James catches up with award-winning copywriter Kellie Fowler. Kellie owns DotComCopy.com and
regularly provides content for Webmasters worldwide (including James). The two talk about the importance of creating content that delivers
value to a site visitor and Kellie shares with James the step-by-step process she goes through to develop articles, headlines, even unique
stories for website pages. Before concluding, they also talk about press releases – sharing writing and distribution secrets with
listeners.
If you’re a Website owner, you’ve undoubtedly been faced with the agony that comes when you know it’s time to write content for
your pages and you find yourself staring at a blank computer screen, not sure what to do next. Fear not; even the best writers face this,
which is why it is commonly referred to as “writer’s block.” Just ask freelance copywriter Kellie Fowler. As she tells James, coming up with
unique story lines that will serve to pique a reader’s interest and prompt a sale can be a bit tricky, but it is certainly something every
Webmaster can do with a bit of guidance, which is offered in this candid Coffee Talk.
 |
|
|
|
Kellie, which provides content packages and content subscription services to Webmasters, talks to James about how she approaches
writing projects and how she conducts research for the content she provides for site pages like the home page and product pages, articles,
press releases, newsletters and Blog posts. In fact, you may be surprised to know that the research phase often takes her longer to
complete than the actual writing.
The two also talk about the need to make a site’s content unique and valuable and Kellie shares insider secrets on how to best do
this. They even touch on keyword use and Kellie explains how she uses keywords so that they are as appealing to the reader as they are to
the search engines.
Additionally, James tells listeners about “brochure-ware” (which you will surely want to avoid) and the two spend some time
talking about the process behind crafting content that is written in a natural style and can be counted on to convert.
If you’re a webmaster, you know that the key to a high-ranking site is content, making this is another Coffee Talk you don’t want
to miss.
INSTRUCTIONS: Right-click the 'MP3' icon below and select "Save target as..." to download the audio to your hard drive to
listen.

- Total Length: 58 minutes
For more information on James Martell's affiliate marketing training, including additional complimentary Coffee Talk
interviews, click the link:
http://www.work-at-home-net-guides.com
About James Martell
James Martell, a successful affiliate marketer and natural search expert has published many dozens of sites over the years, and
uniquely derives most of his traffic through natural search at the major search engines. James shares this knowledge with other webmasters
in the THIRD EDITION of his highly acclaimed Affiliate Marketers Handbook, his twice monthly Affiliate Buzz audio newsletter and his
online Affiliate Marketers BootCamp where he holds classes via the Internet for those wanting the heads up on the best home based business opportunities available online. James
resides in a seaside community south of Vancouver, BC Canada with his wife Arlene and four children, Adam, Justin, Shelby and
Victoria.
|